If your service starts with questions and ends with a plan, SPIRE will fit.
We custom-design a branded assessment and instant plan tool for your business, named your way, to power marketing, sales, and team training. Inside is Brightspire’s SPIRE logic; outside it looks and feels 100% like you.
Front-facing names are yours (e.g., “Acme Roof Advisor”); “SPIRE” can be hidden or shown.
Marketing is expensive. Every tool has to be sharp.
Clicks aren’t bookings
Low conversion rates despite high traffic.
Inconsistent meetings
Varying quality of discovery calls by rep.
Wasted time
Too many no-shows and tire-kickers.
Messy CRM data
Tools don't talk, leaving data siloed and useless.
We’re a solutions-based firm giving small and mid-size companies access to the systems big corporations use, made accessible and affordable so your dollars go further.
The SPIRE Engine: Your Brand is the Face
This is the assessment portion, where we ask the 12-18 custom questions we create with you.
Capture context (industry, size, timing).
Instant takeaways anyone can understand.
A 3–5 step "[Your Brand Name] Plan" (PDF).
Book a consult or request a quote.
Use your "[Your Brand Name] Planner" self-serve on your site or live in meetings; generate a polished leave-behind in seconds.
Everything is named to your business. We custom-build the CRM integration to deliver clean leads into your existing stack.
Marketing Uses
- Website “quiz → plan” to boost bookings
- Lead magnet for ads & social media
- Event QR/kiosk capture
- Retarget by SPIRE Score bands
Sales & Training
- Guided discovery for live meetings
- Instant branded leave-behind PDF
- Presenter Mode with training tips
- Standardize new hire onboarding
Existing Client Base
- Renewal and upgrade screeners
- Cross-sell checkups for new services
- Service quality and feedback triage
- Proactive annual reviews
Industries We Serve
Home & Property
HVAC, Roofing, Plumbing, Electrical, Landscaping, Solar & more
Health & Personal Care
Med Spa, PT/Chiro, Dentistry, Ortho, Primary Care, Audiology
Legal (Select)
Estate Planning, Immigration, Family, Employment Law
Business & IT
Bookkeeping/CPA, IT/MSP, SEO Shops, SaaS Implementers
Engineering Firms
Civil, Structural, MEP, Geotechnical
Real Estate
Agents/Teams, Property Management, Investors/Flippers
Events & Education
Wedding Planners, Venues, Caterers, Tutors, Corporate Training
Salons & Beauty
Hair, Nails, Brows/Lashes, Tattoo Studios, Spray Tans
If your service starts with questions and ends with a plan, SPIRE will fit.
What's Included in Every Build
| Feature | What It Is (In Plain English) | Why It Matters |
|---|---|---|
| Custom Logic & Scoring | A quiz that asks different questions based on previous answers. | It treats each prospect like an individual, leading to better qualification. |
| Branded Plan (PDF) | An instant, downloadable summary of their answers and your recommendations. | Delivers immediate value and serves as a professional leave-behind. |
| CRM & Calendar Integration | We connect the tool directly to your sales software and booking calendar. | Automates data entry and appointment setting, saving you hours. |
| Admin Dashboard | A simple dashboard to see how many people start, finish, and book a call. | Gives you clear insight into your tool's performance and ROI. |
Simple, Transparent Pricing
One-time builds. You own the asset. Care plan is optional.
Launch
$2,250 one-time
- ✓ 1 SPIRE Flow (single industry)
- ✓ Branded "[Your Brand Name] Plan" (PDF)
- ✓ Calendar + CRM hookup
- ✓ 1 nurture email, basic analytics
Pro
$4,900 one-time
- ✓ Everything in Launch, plus:
- ✓ 2 custom landing pages
- ✓ 6-email nurture (score-aware)
- ✓ Analytics dashboard
- ✓ Quarterly template refresh (1st year included)
Ongoing Support
Optional Care Plan — $225/mo
Includes hosting, maintenance, security updates, and ongoing support for your tool.
Is a SPIRE Flow Right for You?
Run our quick Fit Assessment. You'll get an instant Fit Score and a recommended package. No obligation, just a clear answer.
Frequently Asked Questions
Is this a chatbot?
No, it's a structured Q&A that gives an instant, valuable plan and a clear next step. No frustrating AI conversations.
Can we use it in meetings?
Yes. Meeting Mode is designed for sales reps to guide discovery and generate a polished leave-behind PDF in seconds.
What's the timeline?
Most projects launch in 3–5 weeks from kickoff to go-live.
Have a Question?
Send us a message and we'll get back to you shortly.
Or, to get started.